Advertising is one of the most influential sources of creative ideas in popular culture. The storytelling techniques developed for advertising have changed the way we look at - and the way we find meaning in - everything around us. Combining a critical examination of the impact of advertising messages with practical projects that develop 'hands-on' creative skills, the BA Advertising programme will prepare you for a rewarding career in advertising, brand management, corporate communications and/or public relations.

The course will prepare you for a wide range of jobs including: Jobs directly related to your degree: * Advertising account executive * Advertising account planner * Advertising art director * Advertising copywriter Jobs where your degree would be useful: * Event organiser * Public affairs consultant * Public relations account executive * Public relations officer * Sales promotion account executive You will be equipped with transferable skills which are valued by employers such as: * the ability to express yourself clearly, both verbally and in writing; * advance planning and strategic thinking; * research, analysis and presentation skills; * using your own initiative and thinking creatively; * the ability to work independently as well as part of a team. If you are studying this course on a combined basis you should look at options with both subjects. For further information please visit: www.chester.ac.uk/careers