The program combines experiential learning opportunities with courses covering all areas of marketing practice and strategy, including: International Marketing Direct/Digital Marketing Marketing research Sales Product management Advertising Promotion Consumer behaviour Your professors have worked in diverse areas of marketing; they are well-connected and passionate about helping you to succeed in the program, and in launching your career. Because class sizes are small, you'll have lots of personal interaction with faculty and fellow students. The entire 6th semester is an in-depth Applied Learning Project. Students also have the opportunity to complete the 6th semester at Universidad del Valle de Mexico near Mexico City or at the University of Turku in Finland.

Marketing graduates are versatile and go on to careers in marketing, advertising, sales or public relations. Some of these positions include: Sales representative or manager Advertising Agency account executive Customer service representative Marketing research analyst Marketing manager Internet marketing specialist Direct marketing specialist Marketing consultant Advertising analyst