The study programme Tourism Management is practice oriented and provides you with the fundamental principles of business management and the specific management know-how that you need for a successful career in the tourism industry. Within the framework of internships, project work and your thesis you develop practical knowledge in areas such as online marketing, business travel management or destination management. Additionally, in your fifth semester you can focus on your own personal specialisation: Destination Management Sales & Distribution Marketing Spa & Wellness Sustainable Tourism, Hospitality & Events

Your job opportunities as a tourism manager are as diverse as the industry itself. Possible employers include travel agents (agencies, online portals) hotel and club resorts incoming tourism agencies unions fair and convention organizers consultancies and market analyst agencies cruise liners airlines Any company that wants to meet the requirements of its travel customers is a potential employer. As a tourism manager you might analyse markets and competitors, calculate and develop travel products and monitor their implementation and processing. Your combination of management and industry expertise will make you a sought-after employee in other areas of tourism like human resources, financial and accounting management, market research as well as public relations.