The study programme in International Event Management is practice oriented and provides you with the fundamental principles of business management and the specific management know-how related to fairs, exhibitions, conferences and corporate events that you need for a successful career. Additionally, in your fifth semester you can focus on your own personal specialisation: Event Design Marketing Human Resource Management Sales & Distribution Destination Management Sustainable Tourism, Hospitality & Events

Your career opportunities with a Bachelor of Arts (B.A.) in International Event Management are diverse - as diverse as the events you will realise. In connection with creating memorable experiences, events will play an increasingly important role in communicating objectives, management concerns, marketing and PR activities, etcetera. Event and PR agencies, exhibition corporations, cultural authorities, and the marketing departments of companies working at the national and international level are the ones who take on these tasks.