Humber’s Sport Management advanced diploma program prepares you to manage the business of sport. You will develop a thorough knowledge of the structure and functionality of the Canadian sports industry, including specific responsibilities and governance structure of organizations, rules and regulations governing sports, coaching standards, tournament hosting and scheduling, and sport sponsorship development. You will also learn the practical, organizational, business, human resources and administrative skills needed to pursue a career in the industry. Courses are designed with industry collaboration, ensuring the program is current and relevant. You will learn from full-time professors and managers and directors of sport organizations. Classes are diverse and include guest speakers from organizations such as Maple Leafs Sports & Entertainment, Tennis Canada, and the Ontario Sport Alliance. The program also includes field trips and practical training.

PricewaterhouseCoopers predicts that global sports market revenues will rise at an annual growth rate of 3.7 per cent from $121 billion in 2010 to $145 billion in 2015. Humber Sport Management graduates can earn positions with a variety of sport institutions such as amateur or professional sports teams and organizations, community sport and recreation agencies, sport governing bodies, sport event management organizations, intercollegiate athletics, private facilities, and within the sporting goods industry. Potential jobs include: – sport event and marketing co-ordinator – sponsorship co-ordinator – executive director or program manager – co-ordinator coaching development – ticket sales controller/supervisor – account executive – co-ordinator fan experience – facility, campus recreation or varsity manager.