The combination of theory and practice, and recurring group work makes Marketing Management a programme that provides you with important experience for your future career. The programme places special emphasis on the entrepreneurial aspect from the first semester. It also emphasizes the international aspect through the focus on contemporary international markets. All courses are taught in English and the fact that the programme is open to students from around the world reinforces the international aspect.

The programme will prepare you for positions such as project leader, marketing assistant, communication planner, marketing coordinator, business developer, product manager, brand manager, sales person, account manager/key account manager/service manager, after-sales, or export manager.