In the Bachelor of AgriCommerce (Food Retail and Marketing) you will learn about key economics, retailing, management, marketing, branding and communication principles, with a specific focus on the effectiveness of these in relation to food industries. Real-world experience Your learning will focus on real-world case studies and will include field trips to provide the experience sought by employers. This three-year world-class programme will teach you about farm production systems, supply chain management, marketing, food economies and international agribusiness.

New Zealand’s agribusiness sector is flourishing, and there is strong demand for graduates, from running large farm-based businesses through to international trade. Massey's AgriCommerce programme brings in the most recent developments in both business and primary production, because we actively research in all our subjects. Therefore, you'll have the knowledge and foundation skills for several career paths. Potential careers include working with affiliated wholesale groups, chain store organisations , food brokerage firms and related organisations, food manufacturing, food service distributors, grocery product wholesalers and independent grocery firms.