Massey’s agricultural economics major will enable you to become a sought-after agribusiness professional who can analyse company and market behaviours, structures, the competition and regulatory issues. What will you learn? You will learn what works and what doesn’t in agribusiness and why. What influences consumer demand and how to predict it. In the Bachelor of AgriCommerce (Agricultural Economics) you’ll gain the applied economics and agribusiness skills and competencies necessary to analyse markets and policy regulations. For example, you’ll find out how to price fresh milk, learn about the supply and demand of wine, international trade partnerships and incentives and the regulations required to protect New Zealand’s clean green image. Agricultural economics is the study of applied economics in relation to optimising the production and distribution of food. This has applications for farmers, the industry and broader government.

Careers New Zealand’s agribusiness sector is flourishing, and there is strong demand for graduates. Careers range from running large farm-based businesses through to international trade. Massey's AgriCommerce programme brings in the most recent developments in both business and primary production, because we actively research in all our subjects. Therefore, you'll have the knowledge and foundation skills for several career paths. Potential careers from the agricultural economics major include Rural banking Food processing expertise Government policy advisor/maker Bank economist Banking Working for a research institute