The Bachelor of Business is a program for students intending to gain a strong background across the broad scope of the main business and organisation functional areas, and develop a strong strategic and entrepreneurial emphasis towards innovation and the development and growth of businesses. It integrates theory and practice, providing students with a choice of careers in the ever-changing business world. This program will give you the foundation, knowledge and skills to deal with the demands of contemporary business settings. It aims to: . Develop the conceptual frameworks and skills of critical analysis applicable to entrepreneurial operations in a global economy . Provide an opportunity for specialisation as well as integration and application . Develop high potential individuals to serve the business needs of local, national and global enterprises . Provide market attractive, competitive and educationally robust business education . Provide a sound working knowledge of the core disciplines of business . Enhance a range of generic skills with a focus on business communication and problem solving skills.

The Bachelor of Business provides a wide range of career options. You will be prepared for roles in businesses that range from small start-up enterprises to large firms and for self-employment. On completion of this program, you will be prepared to work in a range of business settings, particularly where environments are dynamic and complex and industries highly competitive. This program would be a good choice for those aiming for self employment or wishing to develop a career as a business analyst, consultant or strategic planner.