University of Kentucky

Course Details

BA/BS in Communication

Course Description

Communication Major Students explore human interactions and the evaluation of communication processes. Focused tracks are designed to prepare students for specific career paths. Business and Organizational Communication Prepares students for careers in communication management, consulting, sales, human resources, operations management, conflict resolution and crisis communication. Advanced courses include organizational communication, teamwork and leadership, negotiation and conflict, and risk and crisis communication. Digital and Mass Communication Prepares students to work in media and audience research, mass media criticism, public information and media education and literacy. Advanced courses include interpersonal communication and social media, mass media and social influence, digital and mass communication literacy, and critical analysis of communication and persuasion. Health Communication Prepares students to manage, deliver and evaluate health services, health education, hospital administration, and health communication campaigns. Advanced courses include health communication, studies in persuasion, interpersonal communication in health, and health communication campaigns. Human Communication Prepares students for careers in general management of communication and information across various contexts. Students can create their track by choosing classes from the other specializations. Communication Honors Honor students can choose one of the tracks above and supplement their studies with advanced courses in Communication Theory, Research Methods, and the Honors Seminar. - See more at: http://www.uky.edu/academics/undergraduate/communication/communication#sthash.TQkEY2Sl.dpuf

Course Duration

NumberDuration
4year

Career outcomes

Career opportunities in Communication include: Communication Manager Campaign Developer Operations Manager Media Critic Media Research Communication Analyst Consultant Project Manager Public Information Officer Corporate Trainer Crisis Communication Specialist




BA/BS in Communication University of Kentucky