This course has been designed to give you the professional skills, knowledge and experience necessary to creatively use digital technologies in the making of advertising and advertising campaigns. This course specialises in the fields of advertising, marketing and promotions, with particular emphasis on designing for new media and across multiple platforms. An understanding of graphic design and branding, moving image and animation can be utilised in many areas such as the internet, mobile phones, and ambient media, to name a few. This will all be underpinned by an understanding of key advertising strategies and core business knowledge.

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