The Associate of Science in Professional Golf Management will prepare students for careers in Professional Golf Course Management and provide learners with a fundamental understanding of the knowledge and skills required for introductory positions in the golf industry. The coursework focuses upon managerial competencies and an understanding of the importance of the concepts of wellness and peak performance. This major provides: A broad-based core of administrative competencies coupled with essential sports management fundamentals oriented to the field of golf; An introductory understanding of the processes that enable specific administrative functions in the recreation and golf industry; A foundation in applied academic rudiments required to include critical thinking, writing, and communication skills required in today s recreational golf industry; Knowledge and skill building in the areas of instruction and player development; and Professional management skills and exposure to the golf industry.

1. Identify fundamental business support activities, theoretical and practical, related to golf management 2. Recognize ethical issues as they apply to cross-functional management activities in the golf industry; 3. Identify current and emerging trends in the golf industry in marketing, branding, finance and the evolving customer base; 4. Recognize the importance of diversity and multiculturalism in the global golf industry; 5. Demonstrate communication skills appropriate for golf management professionals. 6. Apply analytical and critical thinking skills in understanding the complex network of challenges and opportunities associated with the burgeoning recreational golfing market; and