The Bachelor of Arts in Digital Media Design consists of courses that prepare the student for a broad range of positions requiring a background in digital entertainment and interactive design, multimedia and game production. Students learn and apply theory and practice for producing digital media with a focus on creating original works. Successful completion of the program will enable graduates to compete for employment because they possess a relevant combination of skills and knowledge vital to today s workplace. Positions in the fields of gaming, video and multimedia production, motion graphics and design include Art Director, Web Designer, Game Designer, Video Editor, Project Manager and Multimedia Specialist.

1. Develop a personal vision in the creation of original multimedia content. 2. Apply the principles of graphic and information design in the generation of digital media projects. 3. Examine current trends and key technologies in the media industry. 4. Demonstrate oral, visual, and written communication skills with clients, project managers, and media production team members. 5. Describe and implement the phases of media production, from the initial planning to the final delivery of a professional product. 6. Explain the legal and ethical issues related to media production and distribution. 7. Create active and interactive content with graphics, animation, sound and video using media authoring software.