An introduction to graphic design disciplines, historical influences and the theories, principles and processes of graphic design. Advanced ideation and creative problem-solving strategies are also covered. You are then immersed into a project-based environment to put this knowledge into practice and develop technical solutions to design briefs. Through a combination lectures, group work and discussions you are introduced to graphic design from a historical viewpoint. You will develop a vocabulary and understanding of the concerns of graphic design to better analyse work and respond to creative briefs. This knowledge is put into practice as part of the studio component. Through work on your final portfolio, reflect on your own specific strengths and weaknesses, self-promotional skills and develop awareness of how you could fit into industry as a professional. This helps to prepare you for the Capstone Project: Practice-based Inquiry and future employment.

Career pathways include: Creative director or Studio Manager Graphic Designer and Illustrator Web and mobile interface designer Brand specialist Freelancer