University of Westminster

Course Details

Social Media, Culture and Society MA

Course Description

The MA in Social Media, Culture and Society offers a flexible interdisciplinary exploration of key contemporary developments in the networked digital media environment. It will benefit those seeking to develop their understanding of contemporary communication and its societal, political, regulatory, industrial and cultural contexts. The MA in Social Media, Culture and Society provides students with the opportunity to focus at postgraduate level on: Studying the ways in which social media and the Internet shape and are shaped by social, economic, political, technological and cultural factors, in order to equip students to become critical research-oriented social media experts. Developing reflective and critical insights into how social media and the internet are used in multiple contexts in society, and into which roles social media can play in various forms of organisations that are situated in these societal contexts. The aim is that students are equipped to become reflective and critical social media practitioners. Gaining in-depth knowledge and understanding of the major debates about the social and cultural roles of social media and the Internet. Acquiring advanced knowledge and understanding of the key categories, theories, approaches and models of social media's and the Internet's roles in and impacts on society and human practices. Obtaining advanced insights into practical activity and practice-based work that relate to how social media and the Internet work and which implications they have for social and cultural practices.

Course Duration

NumberDuration
1year

Career outcomes

Graduates who have studied media and communication at the University of Westminster have found jobs in middle and upper management in media industries, as well as the broader private (e.g. consulting and advertising firms) and public sector (eg government ministries, regulatory authorities), international organisations and NGOs. Some graduates also continue to do PhD research. Success in their Masters degree has allowed many who have been in media jobs before joining the course to move into more senior roles within their companies or organisations and to transfer to new sectors of the media. At Westminster, we have always believed that your University experience should be designed to enhance your professional life. Today’s organisations need graduates with both good degrees and employability skills, and we are committed to enhancing your graduate employability by ensuring that career development skills are embedded in all courses. Opportunities for part-time work, placements and work-related learning activities are widely available, and can provide you with extra cash and help you to demonstrate that you have the skills employers are looking for. In London there is a plentiful supply of part-time work – most students at the University of Westminster work part time (or full time during vacations) to help support their studies. We continue to widen and strengthen our links with employers, involving them in curriculum design and encouraging their participation in other aspects of career education and guidance. Staff take into account the latest data on labour market trends and employers’ requirements to continually improve the service delivered to students.

Social Media, Culture and Society MA University of Westminster