Consumers are increasingly aware of the link between diet, lifestyle and health. Companies involved in food development, marketing and health professionals are reacting to this situation and are promoting new products and health messages as a result. Nutritionists now play an important role in ensuring that the information available to consumers is scientifically sound, and that the products available are nutritionally beneficial. Nutrition with Food Consumer Sciences students will work at the interface between companies, health professionals, policy makers, and the consumer to assess the clarity and scientific merit of the advice and food on offer, and to analyse the consumer's response to it. The degree programme, to be delivered for the first time in 2010, will provide a strong academic training in the science of nutrition with related areas of food science and consumer studies. We anticipate that the curriculum will be accredited by the Nutrition Society (as are our other courses involving Nutrition) and will provide the necessary academic training to gain Associate Registration with the Nutrition Society following graduation.

Food is Europe's largest and most buoyant industry, and nutritionists work at the forefront of product development, packaging design and the communication of health messages to consumers. You can become a registered nutritionist after graduation and work within the food industry and related sectors, for companies such as Kraft, Mars, Marks & Spencer, and GlaxoSmithKline. Alternatively you could use your degree for a career in nutrition education and promotion, or work for a government department concerned with public health. Additionally, you may choose to move into other areas, such as teaching, accountancy and environmental health. This degree can also be a stepping stone for an MSc or PhD in the area of food and health.