Advertising Account Director, Brand Manager, Media Planner, Social Media Extraordinaire … is one of these your ultimate job description? If those thumbs are up, then this double degree is also right up your career alley, particularly if you’d like to be ‘working it’ overseas, because UC also offers an international student exchange program. With a focus on meeting (head-on) the challenges of the rapidly evolving communications industries, this course will equip you with the skills to develop innovative concepts, manage strategic brands and client relationships, and expand your knowledge of the digital advertising sphere, enabling you to expertly market products and services at an international level. Because after all, advertising’s a global language, right? Combine a Bachelor of Arts in International Studies / Bachelor of Communication in Advertising at UC and you will: investigate the cultural, political and economic forces in the global arena understand and evaluate the global socio-economic impact on cultures and communities gain a thorough understanding of the nature and functions of contemporary advertising and marketing communications manage strategic brands, media and client relationships expand your advertising knowledge in an era of digital communication acquire the essential skills for working domestically and internationally.

Career opportunities Opportunities exist for Bachelor of Arts in International Studies / Bachelor of Communication in Advertising graduates in the advertising, government, not-for-profit and public and private enterprise sectors, in roles including: Advertising Account Executive Advertising/Marketing Analyst Brand/Product Manager Communication Strategist/Planner Copywriter Direct Marketing Coordinator Fundraising Officer Media Planner Marketing Communication Coordinator Marketing/Media Analyst Promotion Coordinator Social Media Coordinator Sponsorship Coordinator Sales Coordinator