University College of Creative Arts

Course Details

BA (Hons) Fashion Media and Promotion

Course Description

Our BA (Hons) Fashion Media & Promotion course produces innovative communicators and idea generators for fashion and the wider creative industries, graduating with a set of technical and business skills tailored for the fashion industry. We nurture and develop your understanding of how the fast-paced and ever-changing fashion industry works, and help develop your specialist skills for a wide range of creative career paths within the industry. These skills cover image creation through styling, fashion film and photography, event design (launch and curated promotional events), creative written content (digital platforms, public relations and journalism) and social strategies and virtual communication to help promote fashion brands through innovative concepts and solutions. Throughout the Fashion Media & Promotion course, you’ll be encouraged and supported to find and develop your own voice as a distinctive and visionary communicator. Our reputation has been established since 2001 and has enabled us to build an alumni network that consistently benefits our current students. Fashion Media & Promotion at our Rochester campus gives you the professional and intellectual versatility, contacts and know-how to succeed in the exciting multi-billion pound, global fashion promotion and media industries.

Course Duration

NumberDuration
4year

Career outcomes

Nine out of ten graduates from this course are in employment or further study within six months of graduation, working in areas as diverse as: Styling Public relations Marketing Digital marketing Copywriting. Recent graduates’ positions demonstrate a dazzling array of career opportunities, such as: Social media manager PR coordinator Digital account executive Digital marketing assistant Marketing assistant Junior account executive Communications coordinator Communications assistant Marketing communications manager Fashion assistant Online coordinator. In addition, a number of graduates have created their own career and business opportunities through freelance editorial styling, journalism, and boutique PR and marketing. A number of our graduates have gone on to secure the following roles, to name a few: Brand manager at TOPSHOP/TOPMAN Online marketing coordinator at French Connection Press officer at River Island Freelance copywriter ASOS.com Fashion PR coordinator at House of Fraser Press officer at The Dune Group Key account coordinator for the UK & Ireland at Kipling Showroom assistant at Burberry Brand copywriter at New Look Event organiser at Bettina Scarlett Presents Founder and editor at MODEICA Associate consultant at Mackenzie Jones Freelance fashion assistant at Marie Claire Online fashion contributor at Notion Magazine Freelance writer at Adorn Insight Buyers admin assistant at Internacionale Retail Ltd Fashion assistant at Hunter Gather Designer at Beach Carlota Press assistant at Impulse (PR) Press samples assistant at Burberry Trend analyst intern at EDITD PR executive at Modus (PR).

BA (Hons) Fashion Media and Promotion University College of Creative Arts