The sports media provide valuable content and audiences for broadcasters, companies and sponsors. Thus understanding the importance of how technology,particularly new digital and media technologies, is shaping the business of sport is essential for future sport business professionals and entrepreneurs. New technological applications in the business of sport requires graduates with new knowledge and skills to navigate this new sporting environment.

This programme will provide you with knowledge of the technologies driving sport digital and media development, and other related activities. You will have the opportunity to develop advanced networking skills and will work in collaboration with others in order to compete in today’s global sport business environment.