Want an exciting role in the fast-growing field of public relations? Reputation management and stakeholder relationship management are critical to a company's success. Public relations practitioners are playing increasingly strategic roles within organisations, influencing corporate communication, communication law, government lobbying and reputation management. As a student on the Bachelor of Communication's Public Relations major, you learn about the relationship between organisations and the media, and find out how to get positive media coverage for a business or organisation. Highlights Includes an industry internship in your third year with organisations like Auckland Arts Festival, Paul Blomfield PR, The Edge and JML Communications. A broad knowledge base, giving you the flexibility to perform the wide variety of tasks expected of communication graduates. Experienced communication lecturers who are actively engaged in a wide variety of research. Regular visits from high-profile guest lecturers. Part-time study options available.

Career Options Account executive Community relations manager Corporate communication manager Government relations manager Marketing communications manager Public affairs manager Public relations consultant Public relations executive