European University Geneva

Course Details

MBA - International Marketing

Course Description

The International Marketing MBA covers fundamental approaches of understanding markets, competitors, product portfolios and consumer behavior from an international perspective. It emphasizes current developments in e-marketing strategies and changes in advertising and the use of media. This program equips graduates with the necessary tools, skills and mindset required to be effective international marketers.

Course Duration

NumberDuration
1year

Career outcomes

An MBA in Marketing can open a number of professional doors to opportunities in a wide range of fields. Career paths graduates with an MBA degree in marketing can pursue include: creative advertising agencies fashion marketing film marketing and publicity biotech, aviation and pharmaceuticals freelance consultancy teaching




MBA - International Marketing European University Geneva