If you want to study how the modern world came to be the way it is, what is happening and why, and what alternatives are possible, Sociology is for you. The raw stuff of Sociology is human experience. Sociology is where human experience, both individual and public, singular and collective meet. These public and private stories make up the sociological imagination and this results in many different social realities. We all exist within ever-changing social worlds, forces, groups, ideologies and institutions that make up what is called society. Sociology is the study of these ever-changing social realities and the sociological imagination that gives rise to them. Sociology is where you research, argue and critique the social world in all its fullness.

Sociologists are employed in a diverse range of occupations in the private and public sectors of the economy. Their skills are drawn on in private sector research organisations, consultancies, social policy, criminal justice, media firms and a wide range of social movements or community development projects. They also carry out research for government departments on topics such as the distribution of income and wealth and gender and ethnic equality. Employment in government departments can also involve policy development and analysis, drafting new legislation and analysing the benefits and costs of different social policies. The broad skills gained from a Bachelor of Arts such as research, writing, critical thinking and communication are all highly valued by employers and can open employment opportunities in careers as diverse as international relations, heritage, PR, teaching, publishing, advertising and more.