Royal Holloway,University of London

Course Details

Digital Media Culture & Technology BSc

Course Description

Instagram created new visual cultures, LinkedIn created new employment spheres, and Twitter has changed the way we discuss politics. The creative industries are the UK’s fastest-growing economic sector, worth £71.4 billion a year and making up 5.6% of the work force (Department of Culture, Media & Sport 2014), and within the creative industries, digital media looks set to grow the fastest over the next few years. Opportunities are everywhere. A unique collaboration between the Department of Computer Science and Department of Media Arts, this three-year Bachelor of Science (BSc) degree will introduce you to all the key elements of digital media culture and technology, with a focus on the technical, computing elements in your course options for years 2 and 3. It will equip you for an exciting career in this ground-breaking field, giving you the critical and creative skills to work in media production and harness the power of emerging trends in social media, and a solid grounding in the technologies that make it all work. The programme's modular structure gives you the flexibility to tailor your studies to your own interests. We don't just teach surface readings of today's social media, we give you an understanding from the ground up. We will help you to harness the power of digital media cultures and work with the latest, emerging forms of social media. This degree is an innovative collaboration between the Department of Media Arts and Department of Computer Science to enable you to learn from the experts in coding, design and data analytics that form the technical basis of today's digital communications. We put heavy emphasis on project-based learning and regular industry involvement. Our broad curriculum will also prepare you for more advanced study in either media arts of computer science, or related fields if you decide to progress within academia.

Course Duration

NumberDuration
3year

Career outcomes

By the time you graduate you will be able to walk into an interview with a thorough grounding in the history and theory of digital media – invaluable for companies who look ahead to future trends – along with expertise in programming, analytics and data visualisation. You will also have a portfolio of creative work and transferrable skills such as written communication, presentation, time management, teamwork, research, problem solving, critical analysis and advanced IT skills. During your studies you will have the chance to hear from practising professionals in lectures, and to make connections through our staff and alumni industry networks. We also run a micro work placement scheme, where you can gain first-hand experience in the world of work and learn about what employers are looking for, before you apply for a job. Graduates from our Media Arts and Computer Science departments can be found in almost every area of the media industries, from TV production to directing, writing, shooting and starring in films, software engineering, PR and brand management, through to games development and web design. With a BA degree you will be particularly well prepared for more creative career paths. Benefit from networking opportunities and hear from practising professionals during your studies. Open doors to a wide range of exciting job opportunities, in both digital media and computer science, and the creative industries more broadly.

Digital Media Culture & Technology BSc Royal Holloway,University of London