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To equip you with current and emerging theories that inform or comment upon the practices of marketing. The course endeavours to provide a stimulating and intellectually demanding environment, in which you are encouraged to engage with the academic literature, case studies, and your peers, whilst reflecting on marketing issues within an international context. The MSc in Marketing will enable you to develop an interdisciplinary, theoretically informed and practical understanding of marketing to enable you to become an effective and successful leader in a complex and dynamic global marketplace.