Gain in-depth knowledge of analytical and predictive modelling skills as well as management, communication and research skills. In the era of Big Data, analytics is becoming a strategic necessity in virtually all areas of business and is an essential tool to drive real-time decisions, foster evidence-based decision-making and sustain competitive advantage. According to a recent ranking by US News and World Report, Market Research Analyst and Operations Research Analyst are in the top four Best Business Jobs of 2015, and Harvard Business Review claims Data Scientist is the 'sexiest job of the 21st century' with practitioners having rare and highly sought-after skills. To meet the growing demand for graduates with analytics capabilities, the MSc in Business Analytics degree equips you with the latest analytics tools to analyse and interpret data, forecast future trends, automate and streamline decisions, and optimise courses of action. Emphasis is placed on learning fundamental analytics techniques, such as statistical analysis, data mining, forecasting and regression, optimisation, simulation and spreadsheet modelling among others. You will learn how to apply descriptive, predictive and prescriptive modelling techniques to help organisations improve performance, explore alternatives, and anticipate and shape business outcomes in a rapidly changing environment. Upon graduation, you will be ready to start a fast-track career in a variety of industries and sectors including airlines, manufacturing companies, energy, healthcare delivery, banking, marketing and government.

You gain much more than an academic qualification when you graduate from Kent Business School – we enhance your student experience and accelerate your career prospects. From the moment you start with us, our efforts are focused on helping you gain the knowledge, skills and experience you need to thrive in an increasingly competitive workplace. In today’s business climate employers are increasingly demanding more from new employees, we are therefore proud that they continually target our graduates for their organisations across the globe. Employers respect our robust teaching and reputation for delivering international business expertise, leading global research and an outstanding international learning experience. Recent graduates have gone on to work for Barclays Capital, British Embassy, Gray Robinson PA and Holiday Extras.