The W. P. Carey BA in business with a concentration in sports and media studies is attractive to a number of students with an interest in the sports industry. This concentration has been planned to provide students the necessary skills to build knowledge and understanding of the development of the strategic business process in sports organizations and its relationship to media. The proliferation of mass communication, including television, game systems, and social networks, has transformed sports into a highly commercialized industry and sports, in turn, continue to generate revenues for these businesses. The interaction between sports and media has led to a multitude of applications of business knowledge to these fields. The sports and media studies program will offer a strong focus on applied elements of the sports industry, especially as it relates to media and its impact on the industry. Additional Program Fee: Yes Second Language Requirement: No First Required Math Course: MAT 210 - Brief Calculus.

A degree that incorporates solid business skills and sports and media studies will attract a number of students to Arizona State University. Career opportunities for students could include jobs with titles such as: administrative service manager advertising and sponsorship sales agent business manager event planner management analyst operations specialist purchasing or buying manager wholesale and manufacturing representative Students in this concentration will find opportunities in mass communication, including television, game systems, and social networks. The interaction between sports and media has led to a multitude of applications of business knowledge to these fields.