We think differently from other universities. We believe a student's university experience should equip them with far more than the qualifications to begin or further their career. Advancing knowledge, inspiring people and transforming futures is at the heart of everything that we do. Our strategy for 2020 sets out a confident and ambitious future for UWE Bristol and focuses on our ultimate goal - transforming futures - through our research, learning and teaching and knowledge exchange. To be known nationally and internationally as the best university for: * Professionally recognised and practice-oriented programmes, which contribute to an outstanding learning experience and generate excellent graduate employment opportunities and outcomes for all students. * Connecting and working with our local and regional economy, businesses and communities and international partners to advance knowledge, and to advance the health, sustainability and prosperity of our locality and region. * Being digitally advanced, agile and responsive in the way we work, embracing and leading change to create new sustainable opportunities. * Being inclusive and global in outlook and approach.