University of Dayton

Course Details

Bachelor of Science in Business Administration Marketing

Course Description

From market research and product design to advertising and sales, marketing is the process of planning and executing the distribution of ideas, goods and services. In marketing, you will learn to identify, understand and satisfy the needs of consumers and organizations. Our curriculum teaches you to see the "big picture" of the overall marketing process while you learn about specialized marketing activities such as advertising, product development and sales.

Course Duration

NumberDuration
4year

Career outcomes

related career




Bachelor of Science in Business Administration Marketing University of Dayton