Devry Universtiy

Course Details

Bachelor in Business Administration (Sales and Marketing Degree Specialization)

Course Description

Businesses large and small are the core of the American economy. Earning a bachelor’s degree in Business Administration at DeVry University can help you develop the skills needed to work in many business areas and industries, such as accounting, project management, entrepreneurship, marketing, and human resources. The Business Administration degree program is designed to prepare students to meet the challenges of a high-tech, global marketplace by bringing the real world into the classroom. Through experiential projects, you can develop the skills and business acumen needed in today’s business world. This program is designed to accommodate students with a wide range of experiences, including those with little or no prior college education or work experience. If you have prior work or educational experience, you may also want to consider our Technical Management or Management degree programs, which are available with many of the same specializations. At DeVry University, we believe in the value of a comprehensive education. This means broadening your knowledge and skill sets beyond the area of your degree program, to prepare you to succeed in today’s diverse and evolving workplace. From day one, you can learn important analytical and communication skills, such as problem-solving, reasoning and analysis, academic and professional writing, and mathematics and statistics skills. These skills can better equip you to work across cultures and understand a wide range of concepts that influence your area of study. General Education Coursework: • Communication Skills • Humanities • Mathematics • Natural Sciences • Social Sciences

Course Duration

NumberDuration
4year

Career outcomes

Many sales and marketing professionals enjoy rewarding and ever-evolving careers in this growing, competitive field. That’s why we develop career-focused curriculum for this program – we want the skills you gain at DeVry to serve you well in the job market and in the long term. Our hands-on coursework, along with the creativity and communication skills you’ll hone in this specialization, can give you the edge in your sales and marketing career. You may find opportunities in such areas as advertising, public relations, sales, product management, digital marketing or social media. Sales and marketing careers can be found a variety of settings, including: Advertising Technology Finance Healthcare Insurance Education DeVry University graduates in Business Administration with a major in Sales and Marketing will be prepared for careers in areas such as: Sales management Advertising Promotion and public relations Marketing research Product management Internet marketing and sales Industrial buying




Bachelor in Business Administration (Sales and Marketing Degree Specialization) Devry Universtiy