Marketing is about understanding and satisfying customers’ needs and desires. It is an essential link between a business and its clients. Successful marketing creates profits and helps build strong businesses. As a graduate of this program you will master the business essentials along with core skills needed to be a marketing professional in today’s competitive business environment. You will be prepared to undertake a variety of entry-level business positions in a wide range of industries.

Possible careers • Management • Market Research • Sales • Advertising