Birmingham City University

Course Details

Media and Communication (Music Industries) - BA (Hons)

Course Description

Our Music Industries course is tailor-made for anyone who wants to develop a career in the music industry as a promoter or within music PR, running a record label, or producing music videos and websites.

Course Duration

NumberDuration
3year

Career outcomes

When you study with us, you will benefit from the best teaching staff who are not only academic experts but also experienced business leaders or industry-acclaimed professionals. All our lecturers are keep up-to-date with the latest knowledge, and have industry contacts that bring a three-dimensional perspective to your learning experience. We have an innovative approach to employability, providing you with an equal balance of academic and theoretical study of the media and the specialist and transferable skills needed to perform as professionals within the industry. It is part of our vision to make sure you leave us as a highly employable graduate with the knowledge, attributes and practice skills to successfully progress in your career. You will work on live music industry projects such as setting up a record label, signing /managing artists and setting up promotional and PR agencies. You will work with musicians and local and national music businesses by developing marketing, social media and promotional strategies for them, as well as helping music entrepreneurs to develop their innovative and creative business ideas. You'll develop a range of transferable skills, such as how to communicate ideas and solve problems, as well as developing negotiation and planning skills. And thanks to the unique nature of the course, you'll learn how to work effectively and efficiently either on your own or as part of a team. Birmingham School of Media music industries is working with over 20 music and media businesses partners in the Midlands region alone, where it has managed more than 100 internships for students across a number of music and media-related businesses. These partnerships and student internships are, and have been, very useful in enabling students to set up and run 'mini businesses' run to provide niche services to the regional music and media industries. In doing so, this helps develop students' business, managerial, communication, organisational and problem-solving skills, while encouraging creativity and innovation.




Media and Communication (Music Industries) - BA (Hons) Birmingham City University