Bath Spa University

Course Details

Ba(hons)Business and Management: Marketing

Course Description

* Friendly and supportive academics * Great learning environment * Close knit student community * Innovative Business and Management course offering a choice of specialist pathways * Choice of work placement length: 10 month or 10 week * Ranked highly in The Guardian League table * Very strong student satisfaction scores * Will provide exemption from aspects of The Chartered Institute of Marketing programmes Our Business and Management degree with a Marketing pathway (UCAS code N500) offers a programme that will equip you with the business skills to work in a range of business sectors. You will specialise in a second year module 'The Marketing Business' and in your final year you will take 'Marketing for Managers'. Your marketing expertise will be further developed in your final year Research Project.

Course Duration

NumberDuration
3year

Career outcomes

You’ll have many opportunities to explore your career aspirations and you will be encouraged to take up marketing work placements and internships. You’ll also work alongside real businesses on project based assignments, giving you useful insights to a range of businesses and possible career choices. Employers such as Dyson, American Express, Sky, T-Mobile and Numatic International have recruited graduates from our programme. Students have also gone into roles including Business Analyst, Digital Executive, Commercial Marketing Manager, Business Development Manager, Account Executive and Brand Planner.




Ba(hons)Business and Management: Marketing Bath Spa University